• Re-energizing a SDD initiative through strategic MarCom

    Re-energizing a SDD initiative through strategic MarCom

    How we strengthened the international positioning of a battlefield digitization system and restored motivation within the team Initial Situation A leading defense industry company in Europe developed a modular, integrated fighting system for the German Armed Forces. The aim of the Software Defined Defence (SDD) Initiative was to optimize the decision-making chain from sensor to…

  • From communication silos to a Corporate Newsroom

    From communication silos to a Corporate Newsroom

    How we established the roles, processes, routines, and tools needed to communicate with +500,000 people Initial Situation A public-law entity had well over 500,000 members to communicate with. To this end, she had a large communications department at her disposal. The executive board wanted to set up a modern integrated communications department. Therefore, it hired…

  • Turning resistance into transformation momentum

    Turning resistance into transformation momentum

    How we engaged 40,000 employees and helped a global automotive OEM reduce a critical core process by 30% Initial Situation The executive board of an automotive OEM with more than 120,000 employees worldwide (turnover: +100 billion EUR) wanted to shorten a core process by about 30 percent as part of a group-wide transformation. In the…

  • Establishing a nucleus for digital transformation

    Establishing a nucleus for digital transformation

    How we implemented cost reductions and embeded a mindset change through two digital projects Initial Situation The wholesale business unit of a medium-sized media company supplied around 250 public libraries with books. It also ran its own public library with several thousand regular users. Unfortunately, the unit had been making losses for years. Therefore, the…

  • Making a new set of rules effective for thousands of users

    Making a new set of rules effective for thousands of users

    How we helped the German Armed Forces to implement DEMAR – a new set of regulations and processes Initial Situation The German Armed Forces implements a German version (DEMAR) of the European Military Airworthiness Requirements (EMAR). EMAR is a set of harmonized regulations for military aviation in Europe, aiming to improve safety, reduce costs, and foster interoperability…