
Following a reorganization, several teams—which had previously operated largely independently—are supposed to work more closely together. But even after several months, this isn’t working. On the contrary! Decisions are taking longer and longer, conflicts are on the rise, and the team leaders are blaming each other for the difficulties. The division manager in charge has…

The German leadership debate thrives on contrasts. For years, organizations considered the empathetic, approachable, and coaching-oriented leader the ideal. Now the pendulum seems to be swinging back: In the face of economic stagnation, geopolitical uncertainty, technological disruption, and painful restructuring, there is suddenly talk of a “new toughness.” So do Germany’s companies now need tougher…

Corporate newsrooms are vital for effective change communications because they enable consistent, transparent, timely, and integrated communication across all stakeholder groups. By organizing communication around topics rather than channels, they ensure that change-related information is aligned with strategic objectives and reaches the right audiences through coordinated efforts. In this article, we take a brief look…

Die Gamescom hat wieder gezeigt, dass sich die wahren Game-Changer in der Gaming-Branche tummeln. Sie entwickeln längst nicht mehr nur Spiele zur Freizeitgestaltung. Immer öfter entstehen dort in Zusammenarbeit mit branchenfremden Playern innovative Produkte, die den digitalen Wandel vorantreiben.

A German company unexpectedly finds itself in a reputation dilemma, while at the same time a promising contact from abroad is ignored. Why? Because communication is still stuck in the silo mentality of the 1990s. In our new blog post, we show how integrated communication 4.0 works in real time – and why it can…

The digital transformation of society is advancing inexorably. Companies must adapt their business models accordingly and integrate e-business elements that align with their brand essence. We took a look at parts of the digital strategies of three major DAX-listed corporations from three different industries that we have been following more closely in recent years. For…

Under the name “BR hoch drei” (BR to the power of three), the newly created “Strategy and Innovation Management” department at Bayerischer Rundfunk (BR) has been driving forward the transformation of the public broadcaster into a trimedia media company since 2011. The ultimate goal is for editorial teams that previously operated in silos to plan,…