You are here:
  1. Home
  2. Media Industry

viadoo @ Media Industry

The viadoo Change Guides include trained journalists, former media company COOs, and CEO of TV production company. So we know exactly how challenging change can be in private and public media companies – in administration, pruduction, but especially in editorial departments.

We are also familiar with the challenges facing the media industry. These include:

  • the digital transformation, which makes a shift from traditional linear distribution to digital platform strategies urgently necessary – especially for public media;
  • the AI-driven automation of editorial and production processes and – still – the personalization (batch size 1) of content;
  • the need to reform public media in terms of structures and committees, while at the same time dealing with structural political influence;
  • the pressure on media to innovate in terms of business models and customer loyalty in the face of declining advertising, ad blockers, news avoidance, and fake news;
  • unequal competition with tech giants, whose market dominance also contributes to the fragmentation of regional media in particular;
  • market consolidation in the private media industry;
  • the negative consequences of digitalization, social media, economic pressure, and loss of trust for quality journalism.
Private TV Studio

Change Management in a Private Media Company

© Faust / viadoo GmbH

Munich Media Days

Transforming Media: Discussions at the Munich Media Days

© Faust / viadoo GmbH

Bayerischer Rundfunk

Public Radio Station (Bayerischer Rundfunk)

© Faust / viadoo GmbH

Transformation Communications Strategy

Public TV Station (Zweites Deutsches Fernsehen)

© Faust / viadoo GmbH

How we support the Media Industry

  • Innovative Business Models

    From the very beginning, we have been actively involved in the digital transformation of the media industry. We are familiar with both the recipient market, with the changing media consumption habits of its users, and the players in the dynamic advertising market. This enables us to develop innovative business models, strategies, and organizational structures together with our clients. Using innovative methods from the start-up scene, we work with you to disrupt your business model in order to future-proof your organization.

  • Digital Transformation

    The media industry is an early adopter of artificial intelligence (AI), digital twins, and other technologies. However, the desired benefits of digital tools only materialize when companies actively involve their employees in relevant decisions, alleviate their fears of losing their jobs or becoming obsolete, and establish a culture of cross-departmental cooperation. When it comes to deal with these human dynamics, organizations in the media industry rely on viadoo Change Guides. We plan systematically, develop concepts, and implement them actively and agilely.

  • Restructuring

    Restructuring in media companies often leads to newly formed teams, a redistribution of tasks, new production processes, and new forms of collaboration between production and editors. In order for these new constellations to perform quickly, executives must keep an eye on human dynamics from the outset. On the other hand, employees must be involved in the process at an early stage and, if necessary, receive appropriate training. The entire process must also be comprehensively planned in terms of communication. All of this, along with a holistic view from the outside, is part of our service committment.

  • Post Merger Integration (PMI)

    The consolidation of the media industry in Europe is still going on. But the expected synergies of M&A can only be realized if employees are kept informed in a transparent way and actively partizipate in the integration. This requires communication, social psychology, and other disciplines. That is precisely why companies in the media industry trust the expertise of viadoo Change Guides for the strategic planning and successful management of their Post Merger Integration.

Featured Insights

Related Success Stories

VIEW ALL SUCCESS STORIES

Related Blog Posts

VIEW ALL BLOG POSTS

Let's talk about your project!

We want your change initiative to be a success! That’s why you can both send us your detailed request for proposal (RfP) using the form below and book a free initial consultation. You should then be able to assess whether we are the ideal change guides for you.

Send us your request for proposal (RfP):

Book a free initial consultation:

What you can expect:

1. Understand your project

We'll answer your request and arrange a call with you. You then tell us about your project, goals and challenges.
∼ 15 mins

2. Preview solutions

Together with you, we review similar cases and outline how viadoo can help you make your project a success.
∼ 10 mins

3. Tailored next steps

We will recommend tailored next steps, such as a deeper dive, an on-site survey, or the creation of a proposal.
∼ 5 mins

OUR LOCATION

Greater Munich Area, GERMANY

DROP US A LINE

connect@viadoo.eu