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Change Communications sparring partner for Board and Comms

When change initiatives are underway, executives naturally turn to their (internal) communications department to coordinate dialogue with their employees. They know that communicating is the only way to build trust, engage employees, reduce resistance to change, as well as to reduce productivity losses, prevent the exodus of skilled workers and flatten the change curve.

However, this additional workload and the significant responsibility outlined above often exceed the available human resources. In such cases, former heads of corporate communications from the viadoo Change Guides team act as sparring partners for the board or management, as well as active sources of inspiration and ideas for the communications department.

We want your change to succeed!

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Feel free to ask us about your ongoing or planned change initiative. Contact us if you would like to learn more about us and our services. We look forward to hearing from you.

Send Request for Proposal (RfP)
Change Communications
Fishbowl Workshop

Design and facilitation of fishbowls to promote dialogue at eye level, empathy, and willingness to compromise.

© viadoo GmbH

Live Communication

Conceptual planning and hosting a panel discussion with, among others, the local city mayor and the president of the university of applied sciences in front of 4,500 employees at a town hall meeting.

© viadoo GmbH

Live SocialMedia Session 2

Conceptual planning and hosting a Live Social Media Session on LinkedIn with CEOs and other guests.

© viadoo GmbH

Transformation Communications

Preparation and multiple delivery of a keynote speech to executives on ‘Change Leadership in Times of New Work’.

© Flughafen München GmbH

Roll-out Live Communication

Conception and implementation of the complete rollout of a new aircraft with guests from politics, industry, and the military as prime contractor (see video documentation).

© viadoo GmbH

Live Transformation Communication brings Strategies to Life

In our role as active sparring partners and initiators, we develop communication strategies and editorial plans. Because transformation communications must first and foremost generate awareness, we focus in particular on live communication formats, which we design and host. Why are we uniquely qualified for this?

Communication is the cornerstone of viadoo Change Guides. For 20 years now, we have been developing and implementing communication strategies for SMEs and DAX 40 companies to enable them to implement their change initiatives or transformations successfully and sustainably.

Among other things, you will receive these live communication formats from us to achieve your corporate or change goals:

  • Keynote speeches as external eye opener
  • Panel discussions, roundtables for more transparency
  • Workshops (Fishbowl etc.) for more participation
  • Town hall meeting moderation for information
  • Live social media sessions (e.g., LinkedIn Live)
  • Hosting of live webinars, podcasts
  • Visual protocol (with external partner)
  • Improvisational theater (with external partners)

Our approach: Professional guidance through communication challenges

  • Quick perception of the situation
  • Recognition of (hidden) conflicts
  • Cognitive and emotional empathy
  • Coping with fears and resistance
  • Regarding fans and opponents
  • Adopting comms to change curve
  • Comms support for middle managers
  • Stakeholder and change impact analysis
  • Plausible change story / key narrative
  • Transformation communications
  • Communication strategy
  • Sponsor strategy
  • Change barometer
  • Conflict management
  • Coaching
  • Change leadership training
Storytelling

Let's talk about emotions! Emotional storytelling as a key to success

If you want to motivate people to change their behavior, for example, you have to reach their hearts (emotions). The way to do this is through their brain. This is because the brain internalizes new behaviors more quickly when they are packaged in stories. Stories, in turn, synchronize the brain waves of senders and receivers, creating a shared reality.

We use these scientific findings in change communication in the form of (business) storytelling. Our stories are true, have a protagonist with whom the audience can identify, and have a dramatic arc, a change for the better. We use the storytelling method for CEO communication in change projects, for example.

We want your change to succeed!

-

Feel free to ask us about your ongoing or planned change initiative. Contact us if you would like to learn more about us and our services. We look forward to hearing from you.

Send Request for Proposal (RfP)

Effective transformation communications with viadoo

Transformation communications is very complex. It not only needs to be closely aligned with the transformation as such and its overall progress (btw: that’s why TransfoComms needs to be part of the Transformation Office). Transformation communications also needs to be done permanently.

This is why we strongly recommend to use a Corporate Newsroom to interact with your people during a transformation. From there, dialogues can be managed centrally and effectively. Interdisciplinary teams plan topics & stories and distribute content across the company’s media channels.

If you don’t have one yet, we would be happy to design and implement a Corporate Newsroom for your organisation.

Our Corporate Newsroom Services
Transformation Communications Strategy

Our services related to Change Communications

Management of Transformation

We plan, implement and monitor your significant shift in culture, structure, processes or systems with a special focus on social and emotional aspects.
LEARN MORE

Transformation Communications

We set up and drive your transformation communications narrative, strategy and plan on executive and employee level.
LEARN MORE

Post Merger Integration Services (PMI)

We minimizing the risk of a “clash of cultures” with Cultural Due Diligence as well as external and internal Comms from Day-One.
LEARN MORE

Restructuring & Turnaround Services

We plan stakeholder participation, involve sponsors, necessary training, and agile change communication of your restructuring.
LEARN MORE

Change Leadership Academy

We empower your executives to manage emotions and resistance as well as other challenges during a change initiative or transformation.
LEARN MORE

Establishing Corporate Newsrooms

We lift your corporate communications to a new level of effectiveness by breaking silo structures with a corporate newsroom.
LEARN MORE
External Change Communication

Benefits of an External Transformation Communications Manager

  • Thanks to their objective outside perspective, external communications professionals can identify and address internally controversial aspects of a planned or ongoing change initiative.
  • The experts can then significantly reduce or even eliminate the risk of failure of the entire change project that lies in such unresolved conflicts through appropriate dialogue formats.
  • External communication professionals provide additional capacity for the (internal) communications team for a predefined period of time. This has proven successful in large-scale transformations and multidimensional change projects, among other things.
  • Compared to hiring and training new employees, hiring external communication professionals on a temporary basis is ultimately a cost-effective alternative.
We want your change to succeed!

-

Feel free to ask us about your ongoing or planned change initiative. Contact us if you would like to learn more about us and our services. We look forward to hearing from you.

Send Request for Proposal (RfP)

Key qualifications of our team regarding Transformation Communications

Certified Change Managers

Our certified change managers studied change management theories like Lewin‘s Change Model, Kotter‘s 8-Step Model, and Prosci‘s ADKAR Model. They master how to set up a change architecture as well as different change management frameworks and methodologies.

Heads of Corporate Comms

Our experts in change communication are skilled at adapting to different stakeholders and developing tailor-made strategies and measures for them. They are also experienced in preparing and hosting live communication formats. Some of them are even former heads of corporate communications.

Highly Qualified Specialists

Our interdisciplinary team of trainers brings expertise from all disciplines required for effective human leadership in change management. These include psychology, communication science, sociology, pedagogy, economics, engineering, coaching, and business moderation.

Certified Facilitators

Our facilitators learned a range of skills and techniques to effectively guide and support even large groups of people, promote collaboration, and facilitate positive outcomes. They master methodologies like Real Time Strategic Change, Open Space, Appreciative Inquiry and World Café.

Certified Project Managers

Our certified project managers know how to effectively plan and implement change initiatives. They also master Agile project management which is more flexible and adaptable, with a focus on collaboration, continuous improvement, and responding quickly and effectively to change.

Certified Coaches

Our certified coaches facilitate changes, enabling employees to overcome obstacles, and achieve personal as well as professional transformation. They do it through building trust, active listening, goal setting, empowerment, thought-provoking questions, accountability, support, and continuous learning.
Nico Brandl
Nico F. Brandl

Senior Change Expert

Verena Schinerl
Dipl.-Psych. Verena Schinerl

Coach & Trainer

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Anke Engelhard
Anke Engelhard

Senior Coach & Trainer

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Dr. Dominik Faust
Dr. Dominik Faust

Founder & DoctorChange

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Research Randy
Research Randy (AI)

Junior Change Expert

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Thomas Bella
Thomas Bella
Content Carla
Content Carla (AI)

Content Marketing Manager

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Jens Dunkhase
Jens Dunkhase

Senior Coach & Trainer

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Dr. Peter Blumer
Dr.-Ing. Peter Blumer

Principal & Senior Consultant

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Featured Insights

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Let's talk about your project!

We want your change initiative to be a success! That’s why you can both send us your detailed request for proposal (RfP) using the form below and book a free initial consultation. You should then be able to assess whether we are the ideal change guides for you.

Send us your request for proposal (RfP):

Book a free initial consultation:

What you can expect:

1. Understand your project

We'll answer your request and arrange a call with you. You then tell us about your project, goals and challenges.
∼ 15 mins

2. Preview solutions

Together with you, we review similar cases and outline how viadoo can help you make your project a success.
∼ 10 mins

3. Tailored next steps

We will recommend tailored next steps, such as a deeper dive, an on-site survey, or the creation of a proposal.
∼ 5 mins

OUR LOCATION

Greater Munich Area, GERMANY

DROP US A LINE

connect@viadoo.eu